Pricing – Paper, pricing strategy, marketing homework help

Read this week’s required article: “How Companies Can Get Smart About Raising Prices”.

In a three- to four-page paper (not including the title and reference pages): Retrieved from the ProQuest database.

  • Explain how to successfully get customers to pay more for your products. Reference the article in support of your response.
  • Explain how a specific pricing strategy will allow you to raise the price on your product successfully.

The paper

  • Must be three to four double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Ashford Writing Center.
  • Must include a separate title page with the following:
    • Title of paper
    • Student’s name
    • Course name and number
    • Instructor’s name
    • Date submitted
  • Must use at least three scholarly sources from the Ashford University Library, one of which must be peer reviewed, in addition to the textbook.
  • Must document all sources in APA style as outlined in the Ashford Writing Center.

Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.

 
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