Strategic Managment Paper

Read the Google
Case Study
located below.

Write a summary
of the case study. In your paper explain how Google analyzed their value
chain for the purpose of determining where they were able to create value when
using their resources, capabiltites and core competencies.

Your summary should be a
minimum of 2-3 pages in length and must be in your own words. Use APA style.

 http://books.google.com/books?id=9tnTa1Qxmu4C&pg=PA155&lpg=PA155&dq=How+does+one+define+Google?+Ironically,+you+can+Google+the+answer.+Currently,+the+top+two+results+for+the+Google+search+%22define:Google%22&source=bl&ots=RwJrcZ4TDs&sig=90_ELdQlYT4pFsTOKQnilBg3WbM&hl=en&sa=X&ei=hLsNVNfBDoOQgwSeioCgCg&ved=0CCEQ6AEwAA#v=onepage&q=How%20does%20one%20define%20Google%3F%20Ironically%2C%20you%20can%20Google%20the%20answer.%20Currently%2C%20the%20top%20two%20results%20for%20the%20Google%20search%20%22define%3AGoogle%22&f=false

 
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